Wednesday, June 07, 2006

Unconditional consumer love of Google

For those of you who don't religiously follow the internet industry (what's wrong with you?), TechCrunch is one of the best tech blogs for just keeping up-to-date with recent internet news, and for a quick analysis of new products, and it's relatively evenly delivered.

This article today vents about a lot of the "halo" effect Google seems to enjoy, even when they release products that aren't necessarily life-changing. But somehow everyone thinks they are.

I have huge respect for Google, and actually love the fact that having healthy competition has really benefited consumers (note Gmail and Google Maps). But seriously, the products aren't really "better" than other products out there, or if they are, it's marginally. But people have a love affair with the brand.

As a Yahoo!, it's annoying. I'm sure if I was a Googler, though, I'd be reveling in it, and laughing at folks like at Yahoo! and MSFT. Guess it just provides a nice challenge to those of us without the home court advantage of unconditional consumer love.

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